Who needs The Simple Life when there is Keeping Up with the Kardashians? Kim Kardashian’s reality show, which started airing only one month ago,  is such a big hit that a second season has been ordered. “The buzz surrounding the series is huge and viewers have clearly fallen for the Kardashians,” says Lisa Berger, Executive Vice President for E! Television. The Sunday night reality show, which chronicles the life on the Kardashians, ranks number one among women 18-34. Let’s just say that Kim did a good job marketing herself with an infamous sex tape, a Playboy cover and daily attendance to parties.

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